Start Your Own Secret Shopping Business
Mystery shopping is the business of performing inspections of local businesses by shopping anonymously. It is fun and easy but serious work. Most shoppers start out by working for a company that performs these services for other businesses. However, when the shopper is ready to cut out the middleman and begin making more profits, they consider starting a business. Starting a mystery shopping business appeals to both new and experienced mystery shoppers.
The business customers you will be working with are other business owners. You will be able to hire others to perform the actual shopping for you since you will be the boss. A mystery shopping business can easily be done from home with your own set hours. The initial investment is small to start this type of business and the profit is unlimited since as the owner, you are not limited by your location. Using the online sources, phones and faxes, the business owner is able to serve clients around the world. One booming industry for mystery shopping is the self storage business.
The owner of a mystery shopping business will be required to contract with businesses to do evaluations of the employees on site. They will need to determine where the client can improve upon his customer service. In this case, they should have basic questionnaires made up of the different types of clients they will be servicing.
However, starting something like a mystery shopping company for the self storage business may only require you to use a telephone.
There are really only a few steps to start a secret shopping service for the self storage business. They include the following:
The first thing to do is contact a small local self storage business by sending out letters, calling or meeting them in person. This is the initial announcement of your services telling them about your services, your professionalism and how you will be able to help them discover what is needed in their customer service.
The next thing will be a follow up phone call a few days later. Use this opportunity to stress the benefits of your service and to get an appointment.
The third thing is to offer a risk free first shop. You will provide a report for the owner to review. The next thing is to perform the shopping, write the review and submit it to the self storage business owner quickly.
Soon after, call the self storage business owner, set up a shopping contract and begin performing the new shopping according to the terms of your contract. Be sure to ask the client if you can use them as a referral for future clients. As your business grows, you can hire others as independent contractors to do the shopping for you while you concentrate on marketing and running your business.
It is recommended that anyone thinking of operating their own mystery shopping business, they get some experience as a paid shopper first. Having first hand knowledge of the field is an asset when hiring others to do the shopping or when approaching prospective clients.
Networking with other business owners is critical for getting clients for your mystery shopping business. Join and attend the local Chamber of Commerce. Pass out business cards to potential clients.
It is a good idea to focus on a particular niche when first starting out. Specializing in restaurants, hotels or gift and retail stores as a starting point is recommended. You can gradually expand by providing quality service to your clients.
If you have a desire to be your own boss, to cut out the middleman and to have fun in a rewarding business, consider starting your own mystery shopping business.
Start Your Own Secret Shopping Business
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